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Javien to Earn Micropayment Aggregation Engine Patent

Wednesday, October 10, 2007

Javien technology key to harnessing growing consumer demand for online and mobile content sales

McLean, VA -- Javien Digital Payment Solutions, Inc. today announced that it has received a notice of allowance from the U.S. Patent Office for its micropayment aggregation technology.

The patent describes the micropayment aggregation engine that drives Javien Micropay. At its most basic level, it enables merchants to cost-effectively process charges for offerings with very low price points, such as $.99 MP3 downloads and $3.00 beverages. In these cases, without a means for micropayment aggregation, the cost for the merchant to process individual payments from credit cards and other cash alternatives often exceeds the total transaction. By combining multiple purchases per consumer in a single charge, Javien’s merchants reduce their processing fees.

"This patent affirms the technology leadership the market has long recognized, whether measured by the number of awards our platform wins or by the number of blue-chip companies that count on the technology within the total commerce solution," said Leslie Poole, Javien CEO. "Additionally, merchants looking for a micropayment aggregation solution prefer an offering created by the innovators of the market and as such gain a proven and trusted technology."

"It’s essential that every music store take advantage of this technology," Poole continued. "Thanks to iTunes a precedent has been established that proves consumers are willing to pay very small increments for online and mobile content. Now merchants need to minimize transaction costs to maximize revenue."

Javien Micropay continues to evolve since the original patent filing in 2000, with the current engine including adaptive technology that lets merchants establish business rules for payment processing that change based upon user history. The technology can employ various rules depending upon an individual buyer’s behavior or the collective behavior of a category of individuals over time. Using this behavioral information, each merchant can establish the most appropriate thresholds for charges, or even create time-based rules for stored value offerings.

Javien Micropay is integral to Javien’s total commerce platform, DPS V8.0, a total commerce solution that includes built-in support to submit transactions through many leading payment processors. In addition to micropayment technology, merchants can take advantage of a host of billing options and extend business outreach on a more global scale. DPS V8.0 empowers merchants to use a variety of billing options—bill to cell phone, bill to land line phone, SMS, bill to PayPal and Click and Buy accounts, and ACH. Through partnerships the company has expanded international support allowing merchants to accept currencies from 40 different countries and improved merchandising capability through prototyping and expanded shopping cart features.

About Javien

Javien Digital Payment Solutions, Inc. delivers to content providers a total commerce solution for powering online and off-deck mobile sales of digital content and physical goods. Flexible, adaptable and scalable, Javien’s hosted platform powers sales for leading companies in entertainment, media and publishing including Ruckus Networks, SNOCAP, Azureus, Hungama Mobile and Javien is backed by K&K Capital Group, which ranks among the most significant financial groups in the Czech Republic. It manages assets of 2 billion USD and employs more than 7,000 people. K&K Capital Group’s portfolio includes more than 20 companies around the world.

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