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Landmark Patent for Online Conventions Granted to Software Management, Inc.

Tuesday, September 22, 2009

Pittsburgh-Based Company Secures Major Competitive Edge in Internet-Based "Virtual Conventions" and Event Management

Pittsburgh, PA -- Software Management, Inc., a Pittsburgh company that developed a "virtual convention venue" for conducting online meetings, conventions and trade shows, has been granted a patent for its technology by the U.S. Patent and Trademark Office.

With this patent, Software Management now holds exclusive patent rights to their highly effective software application which is essential for online conventions in the destination management industry. The company will now make full use of its proprietary technology to enhance its existing products and services.

"This is a very significant development in our industry and certainly for our company," said Jennifer W. Reichenbach, President of Software Management, Inc. "Most of the concepts covered by this patent were introduced and incorporated in our product technology following our application for a patent in December 1998. We now intend to evaluate a variety of strategic alternatives based upon this issued patent, and continue to enhance the functionality of our Destination 3000™ products in the marketplace."

Since 1998, Software Management has worked to complete the technical and legal requirements to secure government approval. The patent, entitled "A Method and System for Conducting a Plurality of Cyber-Based Conventions," was issued on September 15, 2009 (Patent No. 7,590,688).

It was invented, designed and developed by Software Management founder and retired CEO Paul D. Franke, Sr.

SMI’s patented technology enables industry associations, convention and visitors bureaus, meeting planners and others to conduct and augment multiple industry events online, simultaneously, including the ability to manage and conduct virtual expositions and attendee registrations. For example, the user can register and "attend" an industry conference or trade show simply by viewing it at their computer from a remote location. Users can register online, participate, and enjoy the benefits of the event in much the same way that others who travel to the event would.

The SMI system receives and stores convention data and parameters from meeting planners. It then receives and stores exhibit booth display data for the convention from exhibitors. Based on search criteria provided by participating attendees, the website server releases stored database convention information based on the attendee’s interactive use online. In this way, the SMI system creates a "virtual convention venue" for conventions that exist only online. Additionally, the system supports and augments a convention or meeting being held in a physical or venue-based center.

"Many of our clients have supported our efforts to seek this valuable patent protection," says Reichenbach. "They have placed their trust in SMI's technology, products and professionals, and now share in our excitement with a long-term future now protected with rights under U.S. patent law."

For more information on Software Management, Inc., visit us at

About Software Management, Inc.

Software Management, Inc. (SMI) delivers powerful, affordable and customizable sales, marketing and customer relationship management solutions that are designed "from the ground up" for destination marketing organizations. In business for over 25 years, SMI is an established and experienced technology provider.

SMI’s client list includes destinations of all sizes and operating budgets, with customers ranging in size from over 100 employees to some with just one or two full-time staff. This versatile customer base demonstrates the flexibility and affordability of our solutions, putting our Destination 3000™ technology product within the means of any destination that wants to realize the power of true and complete sales and customer relationship automation.

About Paul D. Franke, Sr. (Inventor and Patent Holder)

Retired Founder of Software Management, Inc.

Paul D. Franke, Sr. has over 25 years experience as an entrepreneur, and a total of 36 years software and computer industry experience. A management science graduate of Carnegie-Mellon University, Franke helped design the world's first on-line ATM banking system, and has lead his own company's efforts to develop and deliver the destination industry's first Windows-based database management system currently in use in over 50% of the major "top-travel" cities across the USA.

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