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Neways Receives Its First U.S. Patent for Noni Product

Monday, September 27, 2010

Springville, UT -- As the culmination of several years of scientific and legal work, Neways was awarded U.S. patent number 7,749,535 on July 6, 2010. Granted for “Compositions and Methods Using Morinda Citrifolia,” this patent is the company’s first-ever U.S. patent, further demonstrating the strength of Neways’ commitment to research and development.

“This patent adds tremendous value for our distributors, who are the world’s sole source of Neways Authentic Hawaiian Noni,” says Jennifer Wolbers, Vice President of Sales and Marketing. “Patents demonstrate our commitment to research and science and to leading the future to benefit people. Neways is committed to changing people’s lives through science.”

The new patent protects Neways’ pioneering process of combining noni fruit (Morinda citrifolia) with a Chinese fruit called luo han guo. In addition to providing health benefits, luo han guo naturally sweetens the noni and the aseptic manufacturing process extends the fruit blend’s shelf life without use of artificial preservatives.

“Typically, noni juice has a very pungent odor and taste,” says Janet Myers, Strategic Manager of Scientific Affairs at Neways. “However, Neways has found a unique blend of noni fruit and luo han guo that masks the heavy odors and bitter flavors of noni fruit, making our product much more pleasant to the taste. This new patent is exciting because it protects the unique formula and process that allow our noni juice to provide a naturally preserved, healthy-tasting polysaccharide nutrient source.”

“With this hard-won patent, Neways now legally ensures that our noni supplement remains unique and exclusive,” says Chris Crump, Neways Chief Legal Counsel. “By continuously defending our intellectual property rights, Neways enhances and protects this industry-leading business opportunity for our distributors.”

About Neways

Neways is dedicated to helping families transform their homes into Healthy Homes. With dozens of safe, effective nutritional and personal care products that are free of more than 3,000 questionable ingredients, the company has strived since 1992 to make the world a healthier place, one home at a time.

In addition to providing exclusive products, Neways enhances people’s lives with a home-based business opportunity. About 400,000 active Neways distributors share the products in 28 countries, with nearly half of the company’s annual revenues paid back to distributors as commissions.

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